{"id":23650,"date":"2023-01-15T15:47:46","date_gmt":"2023-01-15T12:47:46","guid":{"rendered":"https:\/\/klona.ua\/blog\/uncategorized\/big-data-what-why-and-how"},"modified":"2023-05-10T18:03:27","modified_gmt":"2023-05-10T15:03:27","slug":"big-data-what-why-and-how","status":"publish","type":"post","link":"https:\/\/klona.ua\/en\/blog\/artificial-intelligence\/big-data-what-why-and-how","title":{"rendered":"BIG DATA: WHAT, WHY AND HOW?"},"content":{"rendered":"\n<div class=\"wp-block-group is-vertical is-layout-flex wp-container-core-group-is-layout-36 wp-block-group-is-layout-flex\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-2 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-top is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:100%\">\n<div class=\"wp-block-columns alignwide is-layout-flex wp-container-core-columns-is-layout-1 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-top is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:50%\">\n<p class=\"has-text-align-left\">With every search on the Internet, with every like on social networks, with every online purchase, with every ticket ordered, you generate data about yourself. And there are more than 4 billion active network users like you. Imagine the volumes of information!<\/p>\n\n\n\n<p class=\"has-text-align-left\">And then here is big data, or Big Data?<\/p>\n\n\n\n<p class=\"has-text-align-left\">In the last two years alone, 90% of the world&#8217;s data has been generated. 2.5\u00d710 <sup>18<\/sup> bytes of information are created daily. This information is so complex and extensive that it is difficult to parse it with <a href=\"https:\/\/aws.amazon.com\/ru\/relational-database\/\">a relational database<\/a> . Therefore, a separate term Big Data was introduced, which has its own characteristics and work tools.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-top is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:50%\">\n<div class=\"wp-block-cover alignleft is-light\"><span aria-hidden=\"true\" class=\"wp-block-cover__background has-background-dim\"><\/span><img fetchpriority=\"high\" decoding=\"async\" width=\"600\" height=\"800\" class=\"wp-block-cover__image-background wp-image-18272\" alt=\"\u0431\u043e\u043b\u044c\u0448\u0438\u0435 \u0434\u0430\u043d\u043d\u044b\u0435 \u043f\u043e\u0442\u043e\u043a Big data \u0438\u0441\u0442\u043e\u0447\u043d\u0438\u043a\u0438\n\" src=\"https:\/\/klona.ua\/wp-content\/uploads\/2023\/01\/a3621686610283.5e7a7d6555a7a-1-1.png\" data-object-fit=\"cover\" srcset=\"https:\/\/klona.ua\/wp-content\/uploads\/2023\/01\/a3621686610283.5e7a7d6555a7a-1-1.png 600w, https:\/\/klona.ua\/wp-content\/uploads\/2023\/01\/a3621686610283.5e7a7d6555a7a-1-1-225x300.png 225w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><div class=\"wp-block-cover__inner-container is-layout-flow wp-block-cover-is-layout-flow\">\n<p class=\"has-text-align-center has-large-font-size\"><\/p>\n<\/div><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-25 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:100%\">\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-24 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:100%\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-23 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:100%\">\n<div class=\"wp-block-group is-vertical is-layout-flex wp-container-core-group-is-layout-34 wp-block-group-is-layout-flex\">\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-3 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:100%\">\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-group has-white-background-color has-background is-vertical is-layout-flex wp-container-core-group-is-layout-1 wp-block-group-is-layout-flex\">\n<div class=\"wp-block-yoast-seo-table-of-contents yoast-table-of-contents\"><h2>Content<\/h2><ul><li><a href=\"#h-%D1%87%D1%82%D0%BE-%D1%82%D0%B0%D0%BA%D0%BE%D0%B5-big-data\" data-level=\"2\">What is Big Data?<\/a><ul><li><a href=\"#h-%D0%BD%D0%B0%D1%81%D0%BA%D0%BE%D0%BB%D1%8C%D0%BA%D0%BE-%D0%B2%D0%B5%D0%BB%D0%B8%D0%BA%D0%B8-%D0%B1%D0%BE%D0%BB%D1%8C%D1%88%D0%B8%D0%B5-%D0%B4%D0%B0%D0%BD%D0%BD%D1%8B%D0%B5\" data-level=\"3\">How \u201cbig\u201d is big data?<\/a><\/li><li><a href=\"#h-%D0%BA%D0%B0%D0%BA%D0%B8%D0%B5-%D0%B1%D1%8B%D0%B2%D0%B0%D1%8E%D1%82-%D0%B1%D0%BE%D0%BB%D1%8C%D1%88%D0%B8%D0%B5-%D0%B4%D0%B0%D0%BD%D0%BD%D1%8B%D0%B5\" data-level=\"3\">What is big data?<\/a><\/li><li><a href=\"#h-%D1%81%D0%B2%D0%BE%D0%B9%D1%81%D1%82%D0%B2%D0%B0-3v-5v-big-data\" data-level=\"3\">Properties 3V, 5V Big Data<\/a><\/li><li><a href=\"#h-%D0%BE%D1%82%D0%BA%D1%83%D0%B4%D0%B0-%D0%B1%D0%B5%D1%80%D1%83%D1%82-%D0%B1%D0%BE%D0%BB%D1%8C%D1%88%D0%B8%D0%B5-%D0%B4%D0%B0%D0%BD%D0%BD%D1%8B%D0%B5\" data-level=\"3\">Where does big data come from?<\/a><\/li><\/ul><\/li><li><a href=\"#h-%D0%B7%D0%B0%D1%87%D0%B5%D0%BC-%D0%B8%D1%81%D0%BF%D0%BE%D0%BB%D1%8C%D0%B7%D0%BE%D0%B2%D0%B0%D1%82%D1%8C-big-data-%D0%BF%D1%80%D0%B5%D0%B8%D0%BC%D1%83%D1%89%D0%B5%D1%81%D1%82%D0%B2%D0%B0-%D1%82%D0%B5%D1%85%D0%BD%D0%BE%D0%BB%D0%BE%D0%B3%D0%B8%D0%B8-%D0%B1%D0%BE%D0%BB%D1%8C%D1%88%D0%B8%D1%85-%D0%B4%D0%B0%D0%BD%D0%BD%D1%8B%D1%85\" data-level=\"2\">Why use Big Data? Benefits of big data technology<\/a><\/li><li><a href=\"#h-%D1%87%D1%82%D0%BE-%D1%82%D0%B0%D0%BA%D0%BE%D0%B5-%D0%B0%D0%BD%D0%B0%D0%BB%D0%B8%D1%82%D0%B8%D0%BA%D0%B0-%D0%B1%D0%BE%D0%BB%D1%8C%D1%88%D0%B8%D1%85-%D0%B4%D0%B0%D0%BD%D0%BD%D1%8B%D1%85\" data-level=\"2\">What is big data analytics?<\/a><ul><li><a href=\"#h-%D0%BA%D0%B0%D0%BA-%D0%B0%D0%BD%D0%B0%D0%BB%D0%B8%D0%B7%D0%B8%D1%80%D0%BE%D0%B2%D0%B0%D1%82%D1%8C-%D0%B1%D0%BE%D0%BB%D1%8C%D1%88%D0%B8%D0%B5-%D0%B4%D0%B0%D0%BD%D0%BD%D1%8B%D0%B5\" data-level=\"3\">How to analyze big data?<\/a><\/li><\/ul><\/li><li><a href=\"#h-%D0%BA%D0%B0%D0%BA%D0%B8%D0%B5-%D0%BD%D0%B5%D0%B4%D0%BE%D1%81%D1%82%D0%B0%D1%82%D0%BA%D0%B8-big-data\" data-level=\"2\">What are the disadvantages of Big Data?<\/a><\/li><li><a href=\"#h-big-data-%D0%BF%D1%80%D0%B8%D0%BC%D0%B5%D1%80%D1%8B-%D0%B8-%D1%81%D1%84%D0%B5%D1%80%D1%8B-%D0%BF%D1%80%D0%B8%D0%BC%D0%B5%D0%BD%D0%B5%D0%BD%D0%B8%D1%8F-%D1%82%D0%B5%D1%85%D0%BD%D0%BE%D0%BB%D0%BE%D0%B3%D0%B8%D0%B8\" data-level=\"2\">Big Data: examples and applications of technology<\/a><\/li><li><a href=\"#h-%D0%B1%D1%83%D0%B4%D1%83%D1%89%D0%B5%D0%B5-%D0%B1%D0%BE%D0%BB%D1%8C%D1%88%D0%B8%D1%85-%D0%B4%D0%B0%D0%BD%D0%BD%D1%8B%D1%85-%D0%BA%D1%83%D0%B4%D0%B0-%D0%BC%D1%8B-%D0%BD%D0%B0%D0%BF%D1%80%D0%B0%D0%B2%D0%BB%D1%8F%D0%B5%D0%BC%D1%81%D1%8F\" data-level=\"2\">The future of big data. Where are we heading?<\/a><\/li><\/ul><\/div>\n<\/div>\n<\/div><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-19 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:100%\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-18 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:100%\">\n<div class=\"wp-block-group is-vertical is-layout-flex wp-container-core-group-is-layout-24 wp-block-group-is-layout-flex\">\n<div class=\"wp-block-group is-vertical is-layout-flex wp-container-core-group-is-layout-16 wp-block-group-is-layout-flex\">\n<div class=\"wp-block-group has-background is-vertical is-content-justification-left is-layout-flex wp-container-core-group-is-layout-5 wp-block-group-is-layout-flex\" style=\"background-color:#ecf4f8\">\n<div class=\"wp-block-group has-white-background-color has-background\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 class=\"wp-block-heading\" id=\"h-&#x447;&#x442;&#x43E;-&#x442;&#x430;&#x43A;&#x43E;&#x435;-big-data\">What is Big Data?<\/h2>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-4 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:100%\">\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<p><strong>Big Data<\/strong> is also <strong>data<\/strong> , but which is <strong>too diverse<\/strong> and <strong>extensive<\/strong> for conventional technologies. Clifford Lynch <strong>coined the term \u201cbig data\u201d<\/strong> <strong>in 2008<\/strong> with his paper for the journal Nature. <strong>The sizes<\/strong> of such arrays of information are not just large, but also <strong>increase<\/strong> with increasing speed &#8211; <strong>exponentially<\/strong> . <\/p>\n\n\n\n<p>For example, in 2010, Eric Schmidt at the Techonomy conference in California reported that from the beginning of time <strong>until 2003<\/strong> , <strong>a total of<\/strong> <strong>5 exabytes<\/strong> (10 <sup>18<\/sup> ) <strong>of data<\/strong> is stored. The engineer may not have suspected that <strong>by 2016<\/strong> <strong>the<\/strong> same <strong>amount<\/strong> of information <strong>would be<\/strong> generated <strong>every<\/strong> <strong>two days.<\/strong><\/p>\n<\/div><\/div>\n<\/div>\n<\/div>\n<\/div><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-group has-background is-vertical is-layout-flex wp-container-core-group-is-layout-7 wp-block-group-is-layout-flex\" style=\"background-color:#ecf4f8\">\n<div class=\"wp-block-group has-white-background-color has-background\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<h3 class=\"wp-block-heading\" id=\"h-&#x43D;&#x430;&#x441;&#x43A;&#x43E;&#x43B;&#x44C;&#x43A;&#x43E;-&#x432;&#x435;&#x43B;&#x438;&#x43A;&#x438;-&#x431;&#x43E;&#x43B;&#x44C;&#x448;&#x438;&#x435;-&#x434;&#x430;&#x43D;&#x43D;&#x44B;&#x435;\">How \u201cbig\u201d is big data?<\/h3>\n\n\n\n<p>Data with a size <strong>of 10 <sup>15<\/sup> bytes<\/strong> <strong>is called large<\/strong> .<\/p>\n\n\n\n<p>Back in 2008, the world operated with 0.18 zettabytes, and already in 2015 the volume of information increased to 7.4 zettabytes, in 2020 &#8211; up to 40\u201344 zettabytes, while in 2025 this volume is predicted to increase by 10 times.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p><strong>1 Zb<\/strong> = 1024 exabytes, where 1 exabyte = 10 <sup>18<\/sup> bytes<\/p>\n<\/blockquote>\n<\/div><\/div>\n<\/div>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-10 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:100%\">\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:100%\">\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-group has-white-background-color has-background is-vertical is-content-justification-left is-layout-flex wp-container-core-group-is-layout-12 wp-block-group-is-layout-flex\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-6 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column has-white-background-color has-background is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:100%\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-5 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:100%\">\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<h3 class=\"wp-block-heading\" id=\"h-&#x43A;&#x430;&#x43A;&#x438;&#x435;-&#x431;&#x44B;&#x432;&#x430;&#x44E;&#x442;-&#x431;&#x43E;&#x43B;&#x44C;&#x448;&#x438;&#x435;-&#x434;&#x430;&#x43D;&#x43D;&#x44B;&#x435;\">What is big data?<\/h3>\n\n\n\n<p>There are <strong>3<\/strong> <strong>types of Big Data<\/strong> in analytics:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Structured<\/strong> data<\/li>\n<\/ul>\n\n\n\n<p>This is the name for <strong>easily accessible arrays<\/strong> that are stored <strong>in a fixed format<\/strong> . They are easy to use because they are easy to store, sort, analyze and process. Structured data has <strong>clear dimensions<\/strong> that can be defined by changing parameters. Because of the fixed format, each field is unique and can be extracted individually or in combination with data from other fields. <\/p>\n<\/div><\/div>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter is-resized\"><img decoding=\"async\" src=\"https:\/\/klona.ua\/wp-content\/uploads\/2023\/01\/10230741-f4a648fb135a4e4aa8b01934e40a3b38.jpg\" alt=\"database structured big data example\" class=\"wp-image-18127\" width=\"370\" height=\"270\" srcset=\"https:\/\/klona.ua\/wp-content\/uploads\/2023\/01\/10230741-f4a648fb135a4e4aa8b01934e40a3b38.jpg 391w, https:\/\/klona.ua\/wp-content\/uploads\/2023\/01\/10230741-f4a648fb135a4e4aa8b01934e40a3b38-300x219.jpg 300w\" sizes=\"(max-width: 370px) 100vw, 370px\" \/><figcaption class=\"wp-element-caption\">Table of cities &#8211; an example of structured data<\/figcaption><\/figure><\/div><\/div><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<ul class=\"wp-block-list\">\n<li><strong>Unstructured<\/strong> data<\/li>\n<\/ul>\n\n\n\n<p>These are data arrays <strong>with no<\/strong> defined <strong>structure<\/strong> . Therefore, problems arise when it comes to processing and extracting value from them. <strong>The photos<\/strong> we post on Instagram or Facebook, <strong>the videos<\/strong> we watch on platforms, Google <strong>search results<\/strong> are <strong>examples of<\/strong> unstructured data. Although organizations have access to a large amount of information, they have no idea how to extract useful information from it, because <strong>the data is in its raw form<\/strong> .<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><img decoding=\"async\" src=\"https:\/\/klona.ua\/wp-content\/uploads\/2023\/01\/r-1.jpg\" alt=\"structured big data type example\" class=\"wp-image-18260\" width=\"498\" height=\"315\" srcset=\"https:\/\/klona.ua\/wp-content\/uploads\/2023\/01\/r-1.jpg 796w, https:\/\/klona.ua\/wp-content\/uploads\/2023\/01\/r-1-300x190.jpg 300w, https:\/\/klona.ua\/wp-content\/uploads\/2023\/01\/r-1-768x486.jpg 768w\" sizes=\"(max-width: 498px) 100vw, 498px\" \/><figcaption class=\"wp-element-caption\"> Google search &#8211; an example of data without structure<\/figcaption><\/figure><\/div>\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:100%\">\n<ul class=\"wp-block-list\">\n<li><strong>semi-structured<\/strong> data<\/li>\n<\/ul>\n\n\n\n<p>It is <strong>a mixture of structured<\/strong> and <strong>unstructured<\/strong> data. This type consists of information that does not have a defined structure and does not correspond to relational databases. <\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/klona.ua\/wp-content\/uploads\/2023\/01\/unstructured-semi-structured-and-structured-data-edited.png\" alt=\"semi-structured data example \" class=\"wp-image-18136\" width=\"333\" height=\"333\" srcset=\"https:\/\/klona.ua\/wp-content\/uploads\/2023\/01\/unstructured-semi-structured-and-structured-data-edited.png 314w, https:\/\/klona.ua\/wp-content\/uploads\/2023\/01\/unstructured-semi-structured-and-structured-data-edited-300x300.png 300w, https:\/\/klona.ua\/wp-content\/uploads\/2023\/01\/unstructured-semi-structured-and-structured-data-edited-150x150.png 150w\" sizes=\"(max-width: 333px) 100vw, 333px\" \/><figcaption class=\"wp-element-caption\">Semi-structured data example<\/figcaption><\/figure><\/div><\/div>\n<\/div>\n<\/div><\/div>\n<\/div>\n<\/div><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:100%\">\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<h3 class=\"wp-block-heading\" id=\"h-&#x441;&#x432;&#x43E;&#x439;&#x441;&#x442;&#x432;&#x430;-3v-5v-big-data\">Properties 3V, 5V Big Data<\/h3>\n\n\n\n<p>In 2001 Meta Group identified three main characteristics ( <strong>3V<\/strong> ) of big data <strong>: volume<\/strong> , <strong>velocity<\/strong> , <strong>variety<\/strong> .<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/klona.ua\/wp-content\/uploads\/2023\/01\/obem-1.png\" alt=\"3V VVV Big Data\" class=\"wp-image-18263\" width=\"402\" height=\"301\" srcset=\"https:\/\/klona.ua\/wp-content\/uploads\/2023\/01\/obem-1.png 500w, https:\/\/klona.ua\/wp-content\/uploads\/2023\/01\/obem-1-300x225.png 300w\" sizes=\"(max-width: 402px) 100vw, 402px\" \/><figcaption class=\"wp-element-caption\">3V big data<\/figcaption><\/figure><\/div><\/div><\/div>\n<\/div>\n<\/div>\n<\/div><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-11 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:100%\">\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<ol class=\"wp-block-list\">\n<li><strong>Volume (volume)<\/strong><\/li>\n<\/ol>\n\n\n\n<p>The name Big Data already implies that <strong>the volumes<\/strong> of information <strong>are too large<\/strong> and unmanageable to apply special software to them.<\/p>\n\n\n\n<ol class=\"wp-block-list\" start=\"2\">\n<li><strong>Velocity (generalization speed)<\/strong><\/li>\n<\/ol>\n\n\n\n<p>Data <strong>growth rate<\/strong> . Determines how quickly information arrays are generated and processed, their <strong>potential<\/strong> . The <strong>data<\/strong> flow is massive and continuous.<\/p>\n\n\n\n<ol class=\"wp-block-list\" start=\"3\">\n<li><strong>Variety (variety)<\/strong><\/li>\n<\/ol>\n\n\n\n<p>This is <strong>the organization<\/strong> and <strong>efficient processing<\/strong> of information of different formats. <\/p>\n\n\n\n<p>There are also two more characteristics of big data ownership &#8211; <strong>veracity, value<\/strong> . Together with volume, velocity and variety they form the <strong>5V<\/strong> Big Date concept <strong>.<\/strong> <\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/klona.ua\/wp-content\/uploads\/2023\/01\/volume-1-1.png\" alt=\"5V Big Data\" class=\"wp-image-18148\" width=\"394\" height=\"394\" srcset=\"https:\/\/klona.ua\/wp-content\/uploads\/2023\/01\/volume-1-1.png 500w, https:\/\/klona.ua\/wp-content\/uploads\/2023\/01\/volume-1-1-300x300.png 300w, https:\/\/klona.ua\/wp-content\/uploads\/2023\/01\/volume-1-1-150x150.png 150w\" sizes=\"(max-width: 394px) 100vw, 394px\" \/><figcaption class=\"wp-element-caption\">5V big data<\/figcaption><\/figure><\/div><\/div><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<ol class=\"wp-block-list\" start=\"4\">\n<li><strong>Veracity (veracity)<\/strong><\/li>\n<\/ol>\n\n\n\n<p>Determines <strong>the quality<\/strong> and <strong>validity<\/strong> of the data. Truthfulness is <strong>the level of confidence<\/strong> in the information collected. Since sometimes large amounts of information can often cause more confusion than understanding. <\/p>\n\n\n\n<ol class=\"wp-block-list\" start=\"5\">\n<li> <strong>Value (value)<\/strong><\/li>\n<\/ol>\n\n\n\n<p><strong>Data<\/strong> <strong>is useful<\/strong> <strong>if<\/strong> valuable <strong>information<\/strong> <strong>can be extracted<\/strong> from it. When working with Big Data, organizations can use standard collection and analysis tools. Only <strong>ways<\/strong> <strong>to extract<\/strong> value from arrays <strong>need to be unique<\/strong> . <\/p>\n<\/div><\/div>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-&#x43E;&#x442;&#x43A;&#x443;&#x434;&#x430;-&#x431;&#x435;&#x440;&#x443;&#x442;-&#x431;&#x43E;&#x43B;&#x44C;&#x448;&#x438;&#x435;-&#x434;&#x430;&#x43D;&#x43D;&#x44B;&#x435;\">Where does big data come from?<\/h3>\n\n\n\n<div class=\"wp-block-group is-vertical is-layout-flex wp-container-core-group-is-layout-19 wp-block-group-is-layout-flex\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-13 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:100%\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-12 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:40%\"><div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/klona.ua\/wp-content\/uploads\/2023\/01\/paul-lachine-edited-1-1.jpg\" alt=\"big data sources social media illustration\" class=\"wp-image-18253\" width=\"296\" height=\"296\" srcset=\"https:\/\/klona.ua\/wp-content\/uploads\/2023\/01\/paul-lachine-edited-1-1.jpg 698w, https:\/\/klona.ua\/wp-content\/uploads\/2023\/01\/paul-lachine-edited-1-1-300x300.jpg 300w, https:\/\/klona.ua\/wp-content\/uploads\/2023\/01\/paul-lachine-edited-1-1-150x150.jpg 150w\" sizes=\"(max-width: 296px) 100vw, 296px\" \/><figcaption class=\"wp-element-caption\">Social media data<\/figcaption><\/figure><\/div>\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Documentation<\/strong> . Documentation in any format, such as HTML, CSV, PDF, XLS, Word, XML, and so on.<\/li>\n\n\n\n<li><strong>Media<\/strong> . Images, video, audio, live streaming, podcasts.<\/li>\n<\/ul>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:50%\">\n<ul class=\"wp-block-list\">\n<li><strong>Social networks<\/strong> . Big Data companies such as Facebook and Google receive data about any activity we perform. Other examples are YouTube, Twitter, LinkedIn, blogs, Instagram, WordPress, Jive, and more.<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Public Websites<\/strong> . This data comes from Wikipedia, health services, World Bank, government, weather, traffic.<\/li>\n\n\n\n<li><strong>Archives<\/strong> . These are archives of personal data such as medical records, customer correspondence, insurance forms.<\/li>\n\n\n\n<li><strong>Data storage<\/strong> . Databases and file systems.<\/li>\n\n\n\n<li><strong>Machine log data<\/strong> . Data from servers, application logs, audit logs, CDR call detail records, mobile location, and more<\/li>\n\n\n\n<li><strong>Sensor data<\/strong> . Data from medical device sensors, road cameras, satellites.<\/li>\n<\/ul>\n<\/div>\n<\/div>\n\n\n\n<p> <\/p>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 class=\"wp-block-heading\" id=\"h-&#x437;&#x430;&#x447;&#x435;&#x43C;-&#x438;&#x441;&#x43F;&#x43E;&#x43B;&#x44C;&#x437;&#x43E;&#x432;&#x430;&#x442;&#x44C;-big-data-&#x43F;&#x440;&#x435;&#x438;&#x43C;&#x443;&#x449;&#x435;&#x441;&#x442;&#x432;&#x430;-&#x442;&#x435;&#x445;&#x43D;&#x43E;&#x43B;&#x43E;&#x433;&#x438;&#x438;-&#x431;&#x43E;&#x43B;&#x44C;&#x448;&#x438;&#x445;-&#x434;&#x430;&#x43D;&#x43D;&#x44B;&#x445;\">Why use Big Data? Benefits of big data technology<\/h2>\n\n\n\n<p>Despite the difficulties, 94% of business representatives consider the implementation of Big Data a necessity for growth. And <strong>59% of organizations<\/strong> are already <strong>using<\/strong> big <strong>data<\/strong> <strong>analytics<\/strong> .<\/p>\n\n\n\n<p><strong>The use<\/strong> of Big Data <strong>helps<\/strong> organizations<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Understand<\/strong> where, when and <strong>why customers buy<\/strong><\/li>\n\n\n\n<li><strong>Optimize operations<\/strong> and workforce planning <\/li>\n\n\n\n<li><strong>Anticipate market trends<\/strong> and future needs<\/li>\n\n\n\n<li><strong>Make<\/strong> companies <strong>more innovative<\/strong> and competitive<\/li>\n\n\n\n<li><strong>Open<\/strong> new <strong>sources of income<\/strong><\/li>\n\n\n\n<li><strong>Protect the company&#8217;s customer base<\/strong> <\/li>\n<\/ul>\n<\/div><\/div>\n\n\n\n<p><strong>See also:<\/strong> <a href=\"https:\/\/klona.ua\/en\/blog\/3d-modeling-and-visualization\/creation-of-a-3d-model-any-shape-with-micron-precision\">creating a 3D model: any shape with micron accuracy<\/a><\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-14 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:100%\">\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 class=\"wp-block-heading\" id=\"h-&#x447;&#x442;&#x43E;-&#x442;&#x430;&#x43A;&#x43E;&#x435;-&#x430;&#x43D;&#x430;&#x43B;&#x438;&#x442;&#x438;&#x43A;&#x430;-&#x431;&#x43E;&#x43B;&#x44C;&#x448;&#x438;&#x445;-&#x434;&#x430;&#x43D;&#x43D;&#x44B;&#x445;\">What is big data analytics?<\/h2>\n\n\n\n<p>With the explosive growth of Big Data, <strong><a href=\"https:\/\/www.oracle.com\/cis\/database\/what-is-database\/\">databases<\/a><\/strong> have been created to <strong>work<\/strong> with them: <strong>Hadoop<\/strong> , <strong>Spark<\/strong> and <strong>MySQL<\/strong> . Now almost all online resources have implemented this technology. The use of this tool ensures the compactness and relevance of information, and also greatly simplifies the work with large amounts of information. The KLONA company provides its <a href=\"https:\/\/klona.ua\/en\/uslugi_cat\/artificial-intelligence\">services in the development, configuration and modification of databases<\/a> . Thanks to many years of experience <strong>, KLONA<\/strong> <strong>knows<\/strong> exactly <strong>what kind of database<\/strong> and what kind of tools <strong>your business<\/strong> <strong>needs<\/strong> .<\/p>\n\n\n\n<p>There are <strong>4 steps of Big Data analytics<\/strong> : <strong>collection<\/strong> , <strong>processing<\/strong> , <strong>cleaning<\/strong> , <strong>analysis<\/strong> of large arrays.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/klona.ua\/wp-content\/uploads\/2023\/01\/ochistka3.png\" alt=\"stages of working with big data step by step analysis\" class=\"wp-image-18163\" width=\"632\" height=\"155\" srcset=\"https:\/\/klona.ua\/wp-content\/uploads\/2023\/01\/ochistka3.png 871w, https:\/\/klona.ua\/wp-content\/uploads\/2023\/01\/ochistka3-300x74.png 300w, https:\/\/klona.ua\/wp-content\/uploads\/2023\/01\/ochistka3-768x189.png 768w\" sizes=\"(max-width: 632px) 100vw, 632px\" \/><figcaption class=\"wp-element-caption\">Stages of working with Big Data<\/figcaption><\/figure><\/div><\/div><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-16 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:100%\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-15 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:100%\">\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<ol class=\"wp-block-list\">\n<li><strong>Collection<\/strong> <\/li>\n<\/ol>\n\n\n\n<p>This stage is different for every organization. Thanks to technology, organizations can collect data <strong>from mobile app cloud storage<\/strong> and even <strong>from in-store IoT sensors<\/strong> . Some data resides <strong>in data warehouses<\/strong> where analysts can easily access it. <\/p>\n\n\n\n<ol class=\"wp-block-list\" start=\"2\">\n<li><strong>Treatment<\/strong> <\/li>\n<\/ol>\n\n\n\n<p><strong>Data<\/strong> , especially unstructured data, <strong>must be<\/strong> properly <strong>organized<\/strong> . One processing option is <strong>batch processing<\/strong> . It <strong>considers<\/strong> large <strong>blocks of data over time<\/strong> . Batch processing is useful when more time is required between data collection and analysis. <strong>Streaming<\/strong> <strong>considers<\/strong> small <strong>batches of data at the same time<\/strong> for faster decision making. Stream processing is more complex and often more expensive.<\/p>\n\n\n\n<ol class=\"wp-block-list\" start=\"3\">\n<li><strong>cleaning<\/strong><\/li>\n<\/ol>\n\n\n\n<p>Raw data can be misleading, creating erroneous ideas. Arrays of information require cleaning <strong>to improve the quality<\/strong> and obtain <strong>more<\/strong> <strong>accurate results<\/strong> . All <strong>sets<\/strong> of information <strong>must be<\/strong> properly <strong>formatted<\/strong> , and any <strong>duplicate<\/strong> or irrelevant <strong>parts<\/strong> must be <strong>removed<\/strong> . <\/p>\n\n\n\n<ol class=\"wp-block-list\" start=\"4\">\n<li><strong>Analysis <\/strong><\/li>\n<\/ol>\n\n\n\n<p>Preparing large arrays for use takes time. Once they&#8217;re ready, advanced <strong>analytics<\/strong> <strong>processes<\/strong> <strong>can turn<\/strong> <strong>big data<\/strong> <strong>into big insights<\/strong> . <\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/klona.ua\/wp-content\/uploads\/2023\/01\/shema_2.jpg\" alt=\"scheme big data big ideas analytics&#10;\" class=\"wp-image-18266\" width=\"624\" height=\"389\" srcset=\"https:\/\/klona.ua\/wp-content\/uploads\/2023\/01\/shema_2.jpg 940w, https:\/\/klona.ua\/wp-content\/uploads\/2023\/01\/shema_2-300x188.jpg 300w, https:\/\/klona.ua\/wp-content\/uploads\/2023\/01\/shema_2-768x480.jpg 768w\" sizes=\"(max-width: 624px) 100vw, 624px\" \/><\/figure><\/div><\/div><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-17 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:100%\">\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<h3 class=\"wp-block-heading\" id=\"h-&#x43A;&#x430;&#x43A;-&#x430;&#x43D;&#x430;&#x43B;&#x438;&#x437;&#x438;&#x440;&#x43E;&#x432;&#x430;&#x442;&#x44C;-&#x431;&#x43E;&#x43B;&#x44C;&#x448;&#x438;&#x435;-&#x434;&#x430;&#x43D;&#x43D;&#x44B;&#x435;\">How to analyze big data?<\/h3>\n\n\n\n<p>The main <strong>methods of big data analysis<\/strong> are distinguished: machine learning, statistical learning and intellectual analysis.<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Data mining ( <strong>data mining<\/strong> )<\/li>\n<\/ol>\n\n\n\n<p>Data mining methods can be organized into <strong>two<\/strong> main <strong>classes<\/strong> : supervised and unsupervised methods.<\/p>\n\n\n\n<p><strong>In supervised<\/strong> learning <strong>, there is an outcome<\/strong> of interest. And <strong>we need<\/strong> to develop a forecasting model and <strong>achieve<\/strong> this result. <\/p>\n\n\n\n<p><strong>In unsupervised<\/strong> learning, there is no outcome variable that we would like to achieve. Our <strong>goal<\/strong> is to <strong>group<\/strong> variables or <strong>pieces<\/strong> of data <strong>based on<\/strong> their degree of <strong>similarity<\/strong> . Unsupervised learning is commonly used in psychological research. <\/p>\n\n\n\n<ol class=\"wp-block-list\" start=\"2\">\n<li><strong>Machine learning<\/strong><\/li>\n<\/ol>\n\n\n\n<p>This is a method well known in the field of artificial intelligence. Originating from computer science, machine learning <strong>works with<\/strong> computer <strong>algorithms<\/strong> to make guesses from data. It <strong>provides predictions<\/strong> that would be impossible for human analysts.<\/p>\n\n\n\n<ol class=\"wp-block-list\" start=\"3\">\n<li><strong>Statistical learning<\/strong><\/li>\n<\/ol>\n\n\n\n<p><strong>Uses an organization&#8217;s historical data<\/strong> <strong>to predict<\/strong> the future, identify upcoming risks and opportunities.<\/p>\n\n\n\n<p><strong>See also<\/strong> : <a href=\"https:\/\/klona.com.ua\/blog\/3d-modelirovanie\/vse-o-sozdanii-3d-modeley-po-fotografiyam\">All about creating 3D models from photos<\/a><\/p>\n<\/div><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-vertical is-layout-flex wp-container-core-group-is-layout-32 wp-block-group-is-layout-flex\">\n<h2 class=\"wp-block-heading\" id=\"h-&#x43A;&#x430;&#x43A;&#x438;&#x435;-&#x43D;&#x435;&#x434;&#x43E;&#x441;&#x442;&#x430;&#x442;&#x43A;&#x438;-big-data\">What are the disadvantages of Big Data?<\/h2>\n\n\n\n<div class=\"wp-block-group is-vertical is-layout-flex wp-container-core-group-is-layout-29 wp-block-group-is-layout-flex\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-20 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:100%\">\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<p>In addition to the advantages, the big data system also has its <strong>disadvantages<\/strong> .<\/p>\n\n\n\n<div class=\"wp-block-group has-background is-vertical is-content-justification-left is-layout-flex wp-container-core-group-is-layout-27 wp-block-group-is-layout-flex\" style=\"background-color:#edf9fc\">\n<div class=\"wp-block-group is-vertical is-layout-flex wp-container-core-group-is-layout-26 wp-block-group-is-layout-flex\">\n<div class=\"wp-block-group has-white-background-color has-background\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<ul class=\"wp-block-list\">\n<li><strong>Confidentiality<\/strong><\/li>\n<\/ul>\n\n\n\n<p>The biggest disadvantage of Big Data is <strong>the danger of cyberattacks<\/strong> . Even giant companies have faced cases of massive information leaks. However, with the implementation of <a href=\"https:\/\/dou.ua\/lenta\/articles\/what-gdpr-is\/\">the GDPR<\/a> , <strong>businesses<\/strong> are increasingly <strong>investing in infrastructure<\/strong> to support Big Data.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Systems overload<\/strong> <\/li>\n<\/ul>\n\n\n\n<p>Big data can create congestion and noise, reducing its own usefulness. Companies have to process information arrays, identify noise and filter out the excess.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>The need for special treatment<\/strong> even before application<\/li>\n<\/ul>\n\n\n\n<p>Structured data is easy to store and sort. But <strong>unstructured ones<\/strong> , like emails, videos, and text documents, <strong>require<\/strong> <strong>sophisticated techniques<\/strong> to be useful.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>The need for a good technical base<\/strong> <\/li>\n<\/ul>\n\n\n\n<p><strong>Working<\/strong> with big data requires <strong>a high level<\/strong> of technical <strong>proficiency<\/strong> . That is why Big Data analysts belong to a highly paid group in the IT field.<\/p>\n<\/div><\/div>\n<\/div>\n<\/div>\n<\/div><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-21 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:100%\">\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 class=\"wp-block-heading\" id=\"h-big-data-&#x43F;&#x440;&#x438;&#x43C;&#x435;&#x440;&#x44B;-&#x438;-&#x441;&#x444;&#x435;&#x440;&#x44B;-&#x43F;&#x440;&#x438;&#x43C;&#x435;&#x43D;&#x435;&#x43D;&#x438;&#x44F;-&#x442;&#x435;&#x445;&#x43D;&#x43E;&#x43B;&#x43E;&#x433;&#x438;&#x438;\">Big Data: examples and applications of technology<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Government<\/strong> and public administration<\/li>\n\n\n\n<li><strong>healthcare<\/strong><\/li>\n\n\n\n<li><strong>cybersecurity<\/strong><\/li>\n\n\n\n<li><strong>Transport<\/strong><\/li>\n<\/ul>\n\n\n\n<p>The automotive industry has long embraced big data. They are used <strong>to produce better components<\/strong> , <strong>improve driver safety<\/strong> and <strong>increase car sales<\/strong> . Automotive manufacturers such as BMW benefit from the analysis of extensive datasets, such as predictive maintenance. This is how they create <strong>customized customer solutions<\/strong> and the cars of tomorrow.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Marketing<\/strong><\/li>\n<\/ul>\n\n\n\n<p><strong>Consumer behavior analysis<\/strong> is a completely new level of working with data. Thanks to information collected from GPS, social networks and the Internet (for example, purchase history or published opinions), <strong>companies<\/strong> <strong>can now analyze the reactions of<\/strong> not only selected customer groups, but <strong>even specific individuals<\/strong> .<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Medicine<\/strong><\/li>\n<\/ul>\n\n\n\n<p>Big data analytics in this sector <strong>can help improve patient care<\/strong> ; <strong>support for<\/strong> clinical research; health security <strong>monitoring<\/strong> ; creation of management <strong>control<\/strong> <strong>systems<\/strong> and <strong>counteraction<\/strong> to epidemics and other <strong>threats<\/strong> . <\/p>\n\n\n\n<p>The use of Big Data in healthcare contributes to the improvement of telemedicine, the adjustment of the number of personnel, and the improvement of disease research.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n <iframe title=\"Susan Etlinger: What do we do with all this big data?\" width=\"800\" height=\"450\" src=\"https:\/\/www.youtube.com\/embed\/AWPrOvzzqZk?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p>Susan Atliger &#8211; How to deal with big data?<\/p>\n<\/div><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-22 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:100%\">\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 class=\"wp-block-heading\" id=\"h-&#x431;&#x443;&#x434;&#x443;&#x449;&#x435;&#x435;-&#x431;&#x43E;&#x43B;&#x44C;&#x448;&#x438;&#x445;-&#x434;&#x430;&#x43D;&#x43D;&#x44B;&#x445;-&#x43A;&#x443;&#x434;&#x430;-&#x43C;&#x44B;-&#x43D;&#x430;&#x43F;&#x440;&#x430;&#x432;&#x43B;&#x44F;&#x435;&#x43C;&#x441;&#x44F;\">The future of big data. Where are we heading?<\/h2>\n\n\n\n<p>In the digital age, data is probably our most valuable resource and product at the same time. <\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/klona.ua\/wp-content\/uploads\/2023\/01\/big-data_mobilise-300x194-1.jpg\" alt=\"big data meme&#10;\" class=\"wp-image-18269\" width=\"454\" height=\"294\"\/><\/figure><\/div>\n\n\n<p>The use of Big Data helps to create new services, develop new business models, and sell products. Not only large businesses <strong>analyze arrays<\/strong> of information, but also <strong>small businesses<\/strong> , <strong>corporate<\/strong> and even <strong>creative<\/strong> . <\/p>\n\n\n\n<p>In the world as we know it, <strong>the amount of<\/strong> <strong>information<\/strong> generated <strong>will<\/strong> continue <strong>to grow<\/strong> . Companies and government agencies need to create a culture of data science by incorporating it into their structures. <\/p>\n<\/div><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div><\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>The term Big Data is used almost everywhere: both online and offline. The hype around big data may have confused many, but in fact, the concept of big data is not so complicated. In this article, we analyze what big data is and why it is used.<\/p>\n","protected":false},"author":50,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[827],"tags":[],"class_list":["post-23650","post","type-post","status-publish","format-standard","hentry","category-artificial-intelligence"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v18.6 (Yoast SEO v23.6) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>BIG DATA: WHAT, WHY AND HOW?<\/title>\n<meta name=\"description\" content=\"Despite the hype around big data technology, the concept of big data is not that complicated. In the article, we will analyze what big data is, their characteristics, types, methods of analysis.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/klona.ua\/en\/blog\/artificial-intelligence\/big-data-what-why-and-how\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"BIG DATA: WHAT, WHY AND HOW?\" \/>\n<meta property=\"og:description\" content=\"Despite the hype around big data technology, the concept of big data is not that complicated. In the article, we will analyze what big data is, their characteristics, types, methods of analysis.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/klona.ua\/en\/blog\/artificial-intelligence\/big-data-what-why-and-how\" \/>\n<meta property=\"og:site_name\" content=\"KLONA\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/klona3D\" \/>\n<meta property=\"article:published_time\" content=\"2023-01-15T12:47:46+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-05-10T15:03:27+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/klona.ua\/wp-content\/uploads\/2023\/01\/a3621686610283.5e7a7d6555a7a-1-1.png\" \/>\n<meta name=\"author\" content=\"Maria\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Maria\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"9 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/klona.ua\/en\/blog\/artificial-intelligence\/big-data-what-why-and-how#article\",\"isPartOf\":{\"@id\":\"https:\/\/klona.ua\/en\/blog\/artificial-intelligence\/big-data-what-why-and-how\"},\"author\":{\"name\":\"Maria\",\"@id\":\"https:\/\/klona.ua\/en\/#\/schema\/person\/8870cbcebb0c88230f97a916c0fb9360\"},\"headline\":\"BIG DATA: WHAT, WHY AND HOW?\",\"datePublished\":\"2023-01-15T12:47:46+00:00\",\"dateModified\":\"2023-05-10T15:03:27+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/klona.ua\/en\/blog\/artificial-intelligence\/big-data-what-why-and-how\"},\"wordCount\":1779,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/klona.ua\/en\/#organization\"},\"image\":{\"@id\":\"https:\/\/klona.ua\/en\/blog\/artificial-intelligence\/big-data-what-why-and-how#primaryimage\"},\"thumbnailUrl\":\"https:\/\/klona.ua\/wp-content\/uploads\/2023\/01\/a3621686610283.5e7a7d6555a7a-1-1.png\",\"articleSection\":[\"Artificial Intelligence\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/klona.ua\/en\/blog\/artificial-intelligence\/big-data-what-why-and-how#respond\"]}],\"accessibilityFeature\":[\"tableOfContents\"]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/klona.ua\/en\/blog\/artificial-intelligence\/big-data-what-why-and-how\",\"url\":\"https:\/\/klona.ua\/en\/blog\/artificial-intelligence\/big-data-what-why-and-how\",\"name\":\"BIG DATA: WHAT, WHY AND HOW?\",\"isPartOf\":{\"@id\":\"https:\/\/klona.ua\/en\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/klona.ua\/en\/blog\/artificial-intelligence\/big-data-what-why-and-how#primaryimage\"},\"image\":{\"@id\":\"https:\/\/klona.ua\/en\/blog\/artificial-intelligence\/big-data-what-why-and-how#primaryimage\"},\"thumbnailUrl\":\"https:\/\/klona.ua\/wp-content\/uploads\/2023\/01\/a3621686610283.5e7a7d6555a7a-1-1.png\",\"datePublished\":\"2023-01-15T12:47:46+00:00\",\"dateModified\":\"2023-05-10T15:03:27+00:00\",\"description\":\"Despite the hype around big data technology, the concept of big data is not that complicated. 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