Product picture – the first thing a customer pays attention to when searching for the right product on Amazon. Will he buy a product when he finds a listing without photos, but with excellent descriptions, recommendations, and ratings? Most likely no. Of course, on Amazon, this situation is out of the question, because there must be at least one image on the product page. For the customer to click the Buy button and complete the purchase, the product image must be perfect. You shouldn’t put only one picture: the consumer wants to see the offered product from different angles and situations.
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It is more profitable and easier to create a 3D model for Amazon than taking a series of photos. First, photography is a fixed cost. If the product looks even slightly changed, new photos will be needed.
Secondly, some products are made to order, so it is impossible to show the picture.
Thirdly, 3D modeling is a simple marketing way to demonstrate all the benefits of a product.
KLONA industrial design professionals will create high quality models for Amazon.
Imaging for Amazon: What Do You Get?
Research has shown that interactive presentations of 3D products, instead of still images, influence shopper behavior: the amount of time spent exploring the products increases, the likelihood of a purchase increases.
With experience in creating realistic 3D visualizations, KLONA specialists will quickly create a 3D model of the product. Such a model will demonstrate the shape of the object and the materials from which it is made in the best possible way. In this case, each part of the object will be clearly visible. Customers can easily view an object from all angles and understand its advantages over other products.
One of the key advantages of 3D modeling is the ability to make a 360-degree view of the product. The presence of such an option increases the credibility of the seller of the goods and increases the chance of a purchase.
We are professionals in developing product photography, which is not only for online stores like Amazon, but for all kinds of marketing promotions. Our studio offers realistic 3D renders for websites, print and outdoor advertisements. Contact a clone for technical 3D visualization.
The main requirement for images for Amazon is full compliance of the product with the image. And that’s why rendering is the best option for a salesperson. It takes a lot of effort to get a good photo, hiring a photographer and adding retouching. For rendering, you need a 3D model of the object. And having done it once, you can then make hundreds of rendered images, surrounded and without, in any color and angle.
One of the biggest advantages of 3D rendering is that we can render realistic images of your product using only an idea or based on real data. Images are developed according to sketches, photographs, samples, as well as drawings provided by the client.
THE COST OF IMAGE DEVELOPMENT FOR AMAZON IS AFFECTED BY:
- product design – the more complex it is, the more hours of work the modeler will have to spend, the higher the cost;
- development time – if renders are needed for yesterday, the cost is higher, since we will have to move current projects;
- type of raw materials – if the customer has a 3D model of the product, the cost is lower;
- the number of renders that are required.
To find out the exact cost of creating 3D models of products and renders for Amazon, you need to contact our manager.
SEE EXAMPLES OF WORKS
Creating 3D Renders for AMAZON: Steps
- 3D modeling includes the creation of a three-dimensional model of the product using special software.
- 3D texturing – the process of image detailing by applying two-dimensional textures to the 3D model of the product.
- 3D lighting gives realism to 3D rendering.
- 3D rendering … Now all the work from the previous steps is combined to obtain a single realistic image.
- 3D composition … At the final stage, the color is adjusted for the final 3D rendering and all files are prepared for the customer.
Using wire-frame, geometry principles, and lighting, shading, texturing, and ultimately image rendering, digital artists create photorealistic images for Amazon. Ordinary buyers do not distinguish renderings from photographs, but prefer their photographs. The luscious renderings are eye-catching and work great as sales images.
We use different programs to render products:
- Autodesk 3ds MAX (Scanline);
- Realsoft 3D;
- Autodesk Maya, etc.
Rendering gives the final look to models with visual effects such as:
- mapping textures;
- motion blur.
ADVANTAGES OF 3D VISUALIZATIONS FOR AMAZON KLONA
Consumers always want to see a product in action and in its natural environment. The ability to act on an item as in “real life” will help you stand out from the competition by providing a more attractive offer. It is a fast and cost-effective way to get feedback from potential customers and buyers.
As noted in Amazon, it is the discrepancy between the image on the site and the real product that is the main reason for the return of goods and the appearance of negative reviews. This is always a potential risk for a businessman who, of course, does not want to incur losses. Product visualization for Amazon eliminates this risk. It helps to convey important information about the product to customers: not only the features of its functioning, but also, for example, instructions for assembling or using new products.